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1. State of being persistent;
or continuing quality.
2. Continuance of an effect after the
cause is removed.
The Persistence of Vision is the way our eyes and brains perceive a series
of rapidly moving
still images
to be motion. This also refers to the length
of time a phosphor dot on the screen of a
cathode ray tube
(Computer or Television
CRT) will remain illuminated after it has been energized
by the electron
beam.
Similar methodologies are used in LCDs and LED displays, and even
motion
picture film, to “trick” the eye into seeing motion,
based upon
the way we see the world.
Upon completion and initial distribution of your KINGSWAY.DYNAMIC.MEDIA,
it continues to be
effective "after the phosphors start to fade”,
leaving a lasting impression on your Target Audience.
Then it continues
to
work for you
on successive viewers, day and night, all over the globe.
The images may be in motion, but are they truly dynamic? Whether a Linear
Video or an Interactive Program, does it excite
and engage the viewer? Are the images just moving, or do they really “move” the audience?
This isn’t just important for Hollywood motion pictures. Corporate
Communications have to work. The message must be delivered, and stay in the
minds of the target audience. Great Media Communications require both inventive
Production Values and thorough Technical Research to be effective. This is
what you must demand from a production company. Kingsway persists, so we
get-it-right-the-first-time. This “Can-do attitude” means that “can’t” is
not in the Kingsway lexicon.
Kingsway was very proud to join with Ford Motor Company as a part of "The Great Mall" project. For two years, Kingsway filmed both the demolition of the Auto Assembly Plant, and the construction of this major Bay Area attraction. LAUNCH! Is all about Recruitment & Team-Building for Philips. This business tool successfully gained qualified new employees directly from College for technical positions. Kingsway interviewed young professionals to discover why they chose Philips over other companies, and what it is really like to be part of the Philips team. A 5 minute Marketing Program starts a new direction for EDC Biosystems . Their technologies are critical to the post-DNA research being conducted for The Human Genome Project, including Proteomics and Drug Discovery. Kingsway succeeded in explaining EDC’s complex technologies to both non-technical Investors, and Engineering partners.
KINGSWAY.DYNAMIC.MEDIA
has been deployed in Training Modules for Toshiba Semiconductor, Warehouse
Automation,
the Space Shuttle Program, and Home Schooling. From Community
Outreach services for San Jose Elderly Residents, to the Employee Involvement
Program (EI) at Ford Motor Company. Kingsway is well versed in many aspects
of both community oriented,
and commercial video production. Experience runs
the gamut from Marketing Solutions that work
and Training Programs
that resonate,
to Documentaries, Self-Produced Ventures,
and Children’s Films. See
KINGSWAY.DYNAMIC.MEDIA in action
Our talented team of Communicators will find an innovative way to drive
your message with Impact.
Long after the phosphors
stop glowing, your
KINGSWAY.DYNAMIC.MEDIA will still be etched in the hearts and minds of your
audience.
This is our “Persistence Of Vision”. Make.IT.
Happen. Brought to you by a company with Vision: Kingsway
Productions.
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